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Cookies Policy

Important information about consent

We use cookies and similar technologies on our website (the "Site"). Some cookies are strictly necessary for the Site to function (for example, to enable checkout and security) and do not require consent. All other cookies (including analytics/performance, functionality and advertising cookies) are used only where you have given consent via our cookie banner or cookie preferences, unless they are otherwise permitted by law. You can change or withdraw your consent at any time by updating your cookie preferences via our cookie banner (or cookie settings link on our Site). You can also control cookies through your browser settings, but disabling strictly necessary cookies may cause parts of the Site not to function correctly.

What is this cookies policy?

This Cookies Policy sets out how Wallbreaker and third parties we authorise use cookies when you interact with our Site or the services offered via the Site. Please note that this Cookies Policy is part of our Privacy Policy and should be read along with the Privacy Policy. Our Privacy Policy explains how we use personal information we collect about you. Please read them both.

What are cookies?

Cookies are small data text files that are stored on your computer when you visit a website. Our Site also uses tracking technologies which are similar to cookies, including web beacons, clear gifs, pixels, and other similar technologies. Whenever we refer to "cookies" in this Cookies Policy or in our Privacy Policy we are also referring to these types of tracking technologies.

The tracking technologies used on our Site include those embedded in plug-ins and similar features (such as social media plug-ins) which often look like digital "buttons". Our Site uses first party cookies and third party cookies. When we refer to "first-party cookies" we mean cookies that are placed by us. When we refer to "third-party cookies" we mean cookies that are placed or owned by non-Wallbreaker third parties, such as social media platforms and our advertising partners.

How are cookies used?

Cookies are helpful to us and to those who use our Site. As well as improving your browsing experience by enabling you to store items in your online shopping cart, cookies make it much easier for us to show you products, services and offers which are relevant to you when you visit our Site. Cookies enable us (or in the case of third party cookies, the third party who placed or which owns the cookie) to receive information about your internet browsing and online behaviour. We use cookies for targeted advertising purposes and for the purpose of optimising and improving our Site.

Operating our Site

We use cookies to analyse how you interact with our Site in order to create a better experience for our Site visitors. For example, cookies tell us the number of users on the Site, how long they stay on the Site for, what parts of the Site they visit, and how they arrived at the Site. This information enables us to understand which areas of the Site people like and which areas of the Site we can improve. In addition, we use cookies to improve the user experience and functionality of the Site. For example, we use cookies to enable you to place items in your shopping cart when you browse our Site, or to remember your preferences.

Personalised Advertising

Cookies may be used by us and our advertising partners to understand and build a profile of online behaviour. This information may be used to provide personalised advertising to you and to enable us to measure the success of our advertising campaigns.

Our advertising and measurement partners may include Meta and TikTok. Our analytics/UX partners may include Google Analytics (GA4) and Hotjar.

What kinds of cookies are used on the site?

Our Site uses the following types of cookies:

  1. Strictly Necessary Cookies

    These cookies are essential for the operation of our Site. They make it possible for you to browse and use our Site (for example, to use the cart and checkout, and to help protect the Site from security threats). If you disable these cookies, the Site will not function correctly.

  2. Analytics / Performance Cookies

    These cookies gather information about how visitors use the Site and monitor Site performance. For example, these cookies may tell us which pages are popular, how users navigate the Site, and help us compile analytics information to improve the Site.

  3. Functionality Cookies

    These cookies are used to recognise and remember your preferences and settings, where enabled.

  4. Advertising Cookies and Other Third Party Cookies

    We may allow advertising partners to place third party cookies on our Site. These cookies may collect information about your online behaviour and browsing activity to help show you personalised ads and to measure the effectiveness of advertising campaigns.

In the case of cookies which take the form of plug-ins, you can click on these to interact with the relevant owner of the plug-in (such as a social media platform). This may result in certain information about you being sent to the third party who owns the relevant tracking technology. However, the tracking technology may still collect information about which websites you have visited and other online behaviour automatically (subject to your cookie preferences and applicable law). You can normally disable this by adjusting the settings on your browser and by updating your cookie preferences.

Although we control the placement of cookies via our Site which are used to advertise and market our products and services, in some cases we do not control how third party partners use the information they obtain via such cookies for other purposes. Our partners make their own privacy policies available, explaining how they use personal data. You should read their privacy policies to understand how they use your personal information for their own purposes.

You can opt-out of third-party personalised advertising cookies (but please note you may still be served online advertisements). To learn more or to opt-out of the use of such third-party personalised advertising cookies in the UK/EU, please visit http://www.youronlinechoices.eu.

How else can I avoid cookies?

You may be able to avoid certain cookies by configuring your browser settings or opting-out directly with the party that operates and controls the cookie. You can also manage your cookie choices at any time via the cookie banner or cookie settings link on our Site. Please check your browser settings for more information. However, please note that disabling strictly necessary cookies will prevent our Site working properly.

Are there tracking technologies in emails?

Our emails may include tracking technologies (such as pixels and tagged links) that help us understand whether an email has been opened and whether links have been clicked. These technologies do not place cookies on your device in the same way as website cookies. You can control marketing communications by unsubscribing using the link in our emails.

What if I have questions?

If after reading this Cookies Policy you have any questions please contact: hello@getwallbreaker.com.

This Cookies Policy has effect from 27 January 2026.